Should trades get a Google visibility check?
A Google visibility check helps trades understand how Google currently sees their business, why calls may have slowed down, and what small issues could be affecting enquiries. For many trades, a quick check highlights simple fixes that improve visibility without needing expensive SEO work.
What a Google visibility check actually is
A visibility check isn't a sales audit or a technical report.
It's a simple review of:
- your Google Business Profile
- your services and categories
- recent review activity
- local visibility signals
The aim is to spot anything obvious that could be holding your business back.
When a visibility check is useful
Trades usually benefit from a visibility check if:
- the phone has gone quiet
- enquiries have dropped
- competitors seem to be showing more often
- reviews have slowed down
- the profile hasn't been touched in a while
In many cases, the issue isn't serious — it's just been overlooked.
What happens after a visibility check
After a check, trades usually find:
- reassurance that things are working fine
- a few simple fixes to improve visibility
- clarity on whether ongoing support is worth it
- peace of mind either way
There's no obligation to do anything next.
Want a quick Google visibility check?
If you'd like a quick, no-pressure Google visibility check, you can request one here.
Get your visibility check